Detail Interior 2011 BMW 1-Series

For the past year or so, we've been hearing all sorts of rumors about a possible M-badged variant of the 1-Series. We've also seen many spy videos and photographs of what appeared to be a prototype version of the sports...

Detail Interior 2011 BMW 1-Series


Detail Interior 2011 BMW 1-Series

I mean honestly, I would expect the people who are buying the 1-series to read the brochure that informs them of the specifications of the car. Or perhaps to make the effort to go through the owner's manual after they have purchased the car. I guess, in a way, this is an unfortunate news. I think this is the reason BMW do not go around with the 'ultimate driving machine' statement anymore. If you look at their website, it now states 'Sheer Driving Pleasure' or 'Joy is Driving'. Nowhere does it state that BMW makes the ultimate driving machines anymore. I suppose this is justly so as no one actually buys BMWs to drive anymore. These people actually don't even care about 'sheer driving pleasure' or 'joy is driving'. They buy BMWs for the badge and ironically, even BMW knows about this.

Detail Interior 2011 BMW 1-Series